Real Estate Agency Profit Benchmarks 2026

The real estate industry is high-volume, but margins can be thin if costs aren't managed. Here is what a high-performing agency looks like in 2026.

Key Financial Benchmarks

• Net Profit Margin: Target 20% - 25%. If you are below 15%, your overheads are too high.
• Wages Ratio: Staff costs (including commissions) should be 45% - 55% of gross revenue.
• PM vs Sales Coverage: Ideally, your Property Management (PM) revenue should cover 100% of your fixed overheads (Rent, Admin staff). This makes Sales commission pure profit.